The North Face – Discover Your Trail [sponsored]
The North Face introduces its new Discover Your Trail campaign, which is designed to encourage us to explore the trails around us, no matter how we choose to traverse them.
Exploring new places can be done by any of us – athletes whose goal is to improve the record, weekend adventurers and novices who want to go into the unknown. Discover Your Trail is a project that aims to inspire every.
The campaign consists of three collections:
- Trail Running
Collection Hike was created to emphasize the universal benefits of finding your own trail, whether you’re looking for a respite from everyday life or to reconnect with your local community.
When completing a kit for an expedition, you can’t forget about shoes. A new version of the model designed for intensive hiking – VECTIV Fastpack Mid Futurelight, is a cushioned hiking shoe suitable for long hikes.
VECTIV Fastpack Mid Futurelight (The North Face press materials)
Series Flight contains some of the most technical pieces so that professional athletes and novices alike can be fully immersed in nature. The Flight collection consists of the Lightriser windbreaker, VECTIV Flight boots, and a lightweight tanktop. For better visibility on the trail, all items can be found in distinctive color variations.
Clothing from the Flight line allows you to maintain a balance between warmth and breathability during active days on the trail in the woods, mountains or even in the urban jungle.
Flight series (The North Face press materials)
Collection Trail Running was created to honor all runners. Innovative design references the most iconic trails that consistently inspire athletes and designers from Team The North Face. Jacket First Dawn Packable, T-shirt Sunriser or shoes VECTIV Enimus, will provide comfort, and also allow you to fully enjoy every kilometer covered.
Trail Running collection (The North Face press materials)
To help explorers and encourage them to get out of their homes and explore new trails, The North Face has partnered with the Strava app to encourage walkers, runners and amateur trekkers to reach a total of 100 kilometers between March 14 and April 10.